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Why We Ditched Corporate to Empower Women & Girls

4min read
Business

As mothers of daughters, empowering women and girls has been at the forefront of our business agenda since our inception. We started as neighbors and longtime friends living in a small suburb outside of Boston, and our vision was born out of countless conversations that took place on the sidelines of our girls' after school activities. As anyone would, we did a tremendous amount of hands-on research before we officially founded our social impact company, Everybody Water.


We knew we wanted to align with a larger purpose, and were shocked to learn of the alarming statistics behind the clean water crisis. One out of three people worldwide don't have access to clean water and a working toilet. More than 2 billion people still lack access to water that is safe to drink. 4.5 billion people lack safely managed sanitation services. The stats behind hydration and sanitation are staggering. But we haven't even gotten to the impact the crisis has on women and girls. The lack of access affects them disproportionately because of the time spent collecting clean water.

Women and girls are tasked with walking miles for hours on end every single day in order to bring safe water to their villages. This time spent translates into the loss of opportunity to obtain an education and earn an income. As women and mothers of girls, it is unfathomable that our birthplace alone is really the only major differentiator that separates us from also bearing the burden of this global crisis. When we learned that an estimated 100 million children worldwide, mostly girls, receive no education at all as a result of water carrying responsibilities, we felt compelled to take action and make a measurable impact.

We knew we couldn't give Everybody Water our full attention if we were still working in our corporate careers. We also realized that our backgrounds were the perfect blend of expertise in executive strategy, operations, design and brand development. Once we put a business plan together, we invested our collective savings and set out to bring our vision to life. However, before we developed our product, we knew we needed to see the crisis firsthand, and identify a reputable nonprofit partner that we truly believed had sustainable solutions that could scale.

We took our first trip to the village of La Virtud, Honduras, in March 2018. We teamed up with Seattle-based nonprofit Water1st International, and together we were able to provide running water, toilets and showers in the homes of 350 people. The stories that the members of the community shared with us were heartbreaking and inspiring. In our travels, we met a mother of fourteen children, for instance, who told us that she has spent her entire life with a gourd on her head, traveling miles each day to provide water for her family.

Another woman shared with us that before La Virtud was granted access to the sustainable water source, there was almost no education available. She said that she felt hope for the first time, and that the whole attitude in the village had transformed by gaining access to such a basic need that we often take for granted. Watching members of the community work together to build more than 10 miles of piping from the top of a hill down into their village was remarkable. They were beaming with hope and pride. Children laugh and young girls are gleeful as they are finally able to drink clean water without walking for miles to collect it. We left Honduras with full hearts, and the validation we needed to move forward and establish exclusive ties with the Water1st International organization.

As we continued to build our business, we planned another trip as these travel experiences greatly influence our key brand decisions. Thus, in December of 2018 we headed to Bangladesh. Here, we witnessed the tackling water and sanitation infrastructure solutions challenged by dense urban living conditions. We met with strong women and young girls in slum villages organized and determined to change the course of life for their families and community by working to bring running water, showers and toilets to all dwellings. We were so impressed by their implementation of micro-loans and hygiene education programs for menstrual health, hand-washing, and street food vendor best practices. These projects clearly offer leadership opportunities for women in their own communities as they gain confidence in their successes and communication skills, further advancing these programs while also tackling other issues to improve their lives.

Photo Courtesy of Everybody Water

By the time we had returned from our two trips abroad, we were ready to formally launch Everybody Water. With a separate passion for sustainability and reducing the plastic footprint, our premium water is offered in a 16.9-ounce, eco-friendly carton. In partnering with Water1st International, we donate a portion of all sales proceeds to fund more life-changing clean water projects in developing countries around the globe.

After more than three years in business, this is just the beginning of the ripple for Everybody Water. Our next aspirational milestone entails our new, growing partnership program that enables companies to make a bold statement by exclusively carrying our cartons. It gives brands a chance to highlight their efforts to be more socially conscious and actively contribute to the clean water movement. We're empowering organizations like hotels, cafes, markets, corporate offices, fitness facilities and more who realize that making a social impact can be as simple as in the water they choose to offer.

We are confident that Everybody Water will open the door for more corporate giving—a simplified way to demonstrate a brand's dedication to global issues. This will ultimately help organizations connect more deeply with conscious employees and consumers alike—a win-win for all parties involved. Individuals can also join our community and subscribe to cases of water online to do their part. We believe that together, everyone has the power to make amazing change happen.

For Social Media: Follow us on Instagram @everybodywater and Facebook @everybodywater using the #waterwithaheart hashtag.

3 Min Read
Lifestyle

Help! I'm Stumped By Sperm

The Armchair Psychologist has all the answers you need!


Help! I'm Stumped By Sperm

Dear Armchair Psychologist,
I just started intermittent fasting and things have been going well so far. Like I already noticed a few pounds off. BUT! I'm afraid it's taking a toll on my relatively new relationship. With intermittent fasting, I'm supposed to stop eating at 8pm and begin again at noon the following day. My boyfriend prefers PM BJs and I'm wondering if semen consumption will affect my fasts?
- Calorie Counter

Dear Calorie Counter,

I'm happy to hear that you're staying healthy during the quarantine and that both your sex drives are intact. The popular intermittent fasting, which requires cycles of fasting, has many proven health benefits, and it's great that you're achieving the results you want. I'm no "jiz wiz," but I'd imagine not swallowing his semen may be an option? Though you're not alone in being stumped by sperm and its effects on your health. (To be clear, sperm is the reproductive cell and semen is the fluid that keeps it all moving.) A myriad of chat rooms are devoted to this very topic of fasting and semen.

I once dated an unhealthy eater and remember distinctly feeling compromised by his output, thinking I'd become contaminated. Thankfully, according to Dr Justin Lehmiller of Sex and Psychology, "It is pretty clear that as long as the male partner is uninfected and the receptive partner is not allergic to his semen (HSP) it is unlikely that swallowing semen will have any negative effects on one's health."

While semen does contain fructose, amino acids, proteins, and more, it's still mostly 80% water, so not a very high caloric intake unless you swallow gallons. The amount of calories consumed from swallowing semen is very negligible (1-7 calories). Each ejaculation is generally from 1/4 of a teaspoon to 1 teaspoon in size. However, swallowing semen digests in the same way as food, so it is true that you're technically breaking your fast.

I'm also assuming that your sex acts are mutually agreed upon. If they aren't and you feel forced into something that you aren't comfortable with, I recommended you seek help with a qualified therapist.

Since your fast is for purely personal health purposes, (during a religious fast, for example, you'd technically be breaking fast by swallowing semen), I think it may be worth consuming a few calories to keep your sex life alive in these trying times. But if you insist on not breaking your fast, just spit it out and don't quench the appetite for fire and desire!

- The Armchair Psychologist

Help! I'm Sick Of Talking Sick!

Dear Armchair Psychologist,
My fiance and I live apart due to immigration proceedings. The problem is that COVID-19 is dulling our passion. How do we keep things hot and spicy when we're thousands of miles away and all we seem to talk about is this freaking pandemic? We can't even get into doing sexy videos, because we've got COVID on the brain. And we're very sexual like 50 shades of you know what…
- Shut Up Already

Dear Shut Up Already,

I'm sorry you're frustrated and can't seem to escape the COVID-19 topic. Many of us are in the same boat, and it's easy for our anxieties and fears to rule us during these trying times. I also have an unhealthy obsession with the virus, and it partly stems from the fear of dying. Anytime someone young without underlying medical conditions dies, I am both mystified and terrified, thinking it could happen to me.

If your fiance is genuinely immobilized and hindered by his fears, it is wise to suggest he sees a licensed professional to address this. Otherwise, it's important to listen to him and let him safely discuss his thoughts. We rely on our partners to hear us and to love us, even if we may not share their sentiments ourselves. His circumstances in his location may also differ from yours, which might lend a different perspective. Regardless, you should get your sex life back. There are many tactful ways of changing subjects to get your mojo back on. The word "anyhoo" has worked wonders for some.

There's also this great book "Staying Sane in an Insane World: A Prescription for Even Better Mental Health" by family therapist Kiaundra Jackson that offers lots of tips on how to change the subjects gracefully. ANYHOO, hope this works and you can both get back to your 50 shades of something...

- The Armchair Psychologist