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It was 1989. It was two o'clock in the morning. I was a sophomore in college, nineteen-years-old, sitting on the floor in the living room of my college apartment. I can still remember the sounds of the screams; the feeling of shattered glass as it brushed passed me; and my roommate's voice asking if everyone was ok.

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Photo credit: IAN FARRELL FOR THE TIMES

Dr. Victoria Bateman, an esteemed economist best known for her nude protests for gender equality, uses her body as a form of art that serves to challenge the stigma around women's bodies and women's rights, in the world of economics. In March 2018, Bateman attended the annual conference of the Royal Economic Society in Brighton stark naked with the word "respect" written across her chest and stomach. Unbashful in delivering her message, Bateman was determined to start a conversation.

There have been many women-led businesses who became "unicorns" in the past few months, namely Glossier, Rent the Runway and now Away. Great news for female founders! But did you know that the newer, lesser-known female founders in areas outside of beauty, fashion, e-commerce, etc. are also on the rise?

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As the only female c-suite executive in a male-dominated industry, I was often asked by other women, in rather hushed tones,

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My entrepreneurial journey began pretty much like any other: with a dream. It was the late 80s and we were living in Florida, surrounded by acres of citrus groves (my husband is a fourth-generation citrus farmer). I was a new mom, pulling my young daughter Natalie through the orange groves, just thinking about the fact that there wasn't any fresh, authentic juices available that I could comfortably serve my baby daughter.

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Influential Voices

Our mission

Swaay is dedicated to elevating female voices and changing the narrative by celebrating the stories of women who are challenging the status quo and giving them a platform to participate in more meaningful conversations.
Badass Babes Join our virtual dinner table of friends and friends of friends who came together to trade notes, offer support and share insider secrets. Badass Babes only need apply.
Age = experience and we've got that here. Join our community of over 45 ladies who are owning it, running it, stepping back in, and reinventing themselves.
We're told life is full of choices and to succeed you have to "act more like a man." We're not having it. In this post #MeToo and #TimesUp world, we celebrate our strength as women. You don't have to choose between femininity and success. Ladies, let's harness our power.
Starting a company is awesome, empowering, and exhilarating but it can also be scary, hard, or just plain grueling. There is so much to do but don't let that get you down. Listen to the ladies who are in the throes. We're with you.
Drop in on the conversations we are having with a variety of experts, ask them anything, and discuss with other women in the group. This is our "TED stage" where we host interesting people sharing the work they are doing, telling their stories, and sharing their perspectives.
Seriously. Money makes the world go around and more importantly, it helps to fund our businesses, our hustles, and our side hustles. We're talking Venture Capital firms and strategies to get a piece of the pie on matter what stage your business is in.
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