5min readLifestyle 05 June 2019
I spoke to a woman last week, her business was picking up, [she was taking on a new job from a casual work environment to one where she was in front of clients]. She was working her butt off, taking care of her family, and with no time to shop. Her wardrobe was not appropriate for her new executive position, she lacked confidence, AND her body was changing, [sound familiar]?
As we get older, unfortunately our figures shift. You know what I am talking about; extra pounds, bigger waistline, ashy skin and, (dare I say), a wider backside. It's not fun, and body changes can take a toll on our self-confidence, and could lead to uncertainty on how to dress.
So, how do we as women stay confident, empowered, and on trend with our wardrobe, in this ever changing day-to-day?
There are many body variations, however, the styling rules always start with the basics. These important elements (that sometimes go unnoticed) determine which clothes look best for your skeletal frame. When you understand these elements, you will gain clarity about your figure, you will have more confidence dressing for it and, you will be able to find clothes that are more flattering and work appropriate.
The all important body equation: A+B+C= Body Type
A = Body Shape: which includes your body measurements (bust, waist etc) & your height measurement, (petite, average height, tall.)
B = Body Proportions: Torso/Leg ration, Neck length.
C = Body Incidental: Bust size, thicker arms, wide shoulders, bum size, narrow calves, plus a few other features.
Let's Dive Into the Concept a Bit More
A = Body shape defined by the dictionary: The human body shape is a complex phenomenon with sophisticated detail and function. The general shape or figure of a person is defined mainly by the molding of skeletal structures, as well as the distribution of muscles and fat. What??? In a nut shell, body shape is the silhouette from your front view, or the outline of your figure.
B = Body proportions as defined by the dictionary: how lines and shapes divide the space, garment, or outfit into parts. It involves the relationship of one part or space compared to another part or space, compared to the whole garment, and to the body. Basically, we are talking about longer or shorter legs, a longer or shorter waist, rise, décolletage and your neck length. This measurement will tell you where to end your hems – tops, skirts, sleeves, trousers. Also where you may want to add verticals to elongate and highlight body parts.[One important note regarding proportions.The eye subconsciously sees clothing lines as lines of your body. So, wearing clothes with lines that are incorrect for your body proportion tends to create blunt-lines...essentially cutting your body at the wrong place. But when we correctly place those clothing lines and proportions, the lines have a pleasing curve to them, and the eye is drawn to all of our best features.]
C = Body incidentals/Deviations are everything else that determines your overall body type. The other bits and pieces of your frame; a bigger bottom, large busts, fuller upper arms, wide shoulders, saddlebags, wide calves, etc.
Some of us will have a shorter torso and longer leg line and be tall. One may be petite, and wear a size 16, but have a small bust. These factors influence our style decisions, as well as which pieces of clothing look the best on our body. Sound confusing? It's important to understand that this can feel daunting, be patient! I promise you, once you experiment with these concepts, and test out fabrics and silhouettes, you will get it.
I want to talk briefly about my other secret to confidently boost your wardrobe: maintain classic, tailored pieces and add in trendy items carefully.
You may ask yourself: "How do I blend all of these measurement ideals together so I understand how to find clothes?" and "If I am part of several body types, which one takes precedence?" Author Jonathan Alpert, Psychotherapist, executive performance coach, and author of Be Fearless: Change Your Life in 28 Days, about 7 simple ways to begin your morning for a healthy productive day. His strategy is simplistic, yet many of us don't pay attention, are to frazzled or don't recognize the benefit. Not only does he talk about visualizing your day, drink water and wake up earlier. He mentions my favorite strategy: maintain a manageable wardrobe.
Start building your closet with essential pieces like: a pencil skirt, flesh color pumps, black pumps, blazers, a leather coat. These are just part of the core essentials that are the base of your wardrobe. Once you have added all necessary items, then add in trendy, sophisticated, perhaps edgy style elements. This will not only save you money, it will give you styling ease and faster morning exits to work.
I love to see the transformations in women! I see changes from trepidation to exhilaration.…their joy as they step in front of the mirror and say, "Wow, I look really good, I never thought I could wear this!"
It all starts with knowing your body, the shape, the proportions, and having the essential pieces in your wardrobe. Now is the time for your breakthrough style moment! Your ease of getting dressed in the morning, true confidence in front of your clients, and say goodbye to your fashion frustrations! It's as easy as ABC...
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Whether it's your child or your brand, there is nothing quite like the excitement you get when you see the fruits of your efforts grow. In the face of aversion, you must remain cool-minded and adaptable to remain effective. This can be quite stressful, and every minute counts. Alone, the responsibility can be overwhelming - wouldn't it be nice if things just ran themselves sometimes? Especially those things that we do mindlessly all the time, and seem to take up most of our time?
When you start a business, you soon come to realize that in order to grow your brand, you need to be extremely organized. And to be efficiently organized, it is imperative that you master the art of managing your time. The saying 'time is money' rings true when it comes to growth. This is why we're going to provide you with helpful tips that will allow you to save time so you can focus on growing your brand.
Use the Right Tools
Technology has changed the way we conduct our business with each other. Today, more than ever before, we have access to data which gives us clearer insight and vision, as well as better tools for productivity. However, as we all know, this is all conditional to your intent. As much as a smartphone can be a tool for productivity, it can also be a fantastic source of distraction and procrastination, which is directly detrimental to said productivity. Automation is an advantage that is available to almost everyone today when it would have been unthinkable just a generation ago.
When a brand is still young, the team is still close-knit and there isn't too much coordination necessary when it comes to keeping up to date and on top of work. Chat groups and video calls can do, as well as simple task-managing apps. But as you grow, your workflow becomes more complex and the volume of data generated by your company will very quickly become a logistical nightmare.
Telltale signs of data overwhelming are endless excel sheets, frantic Post-it notes all around the (real or digital) office, and relying on the consumer rather than business-oriented data storage and communications solutions. These have their limits, and investing in a holistic company-wide system will not be a waste.
Work More Effectively
Your workflow can be simplified into smaller tasks which follow each other in a sequence, which can have conditional elements to it. That's where automation comes in. If you can draw it in a flowchart, you can automate it. Tasks that would have taken days can be outsourced to a machine that will not only perform but also learn in the process.
There is now a myriad of online services for freelancers which essentially give them the productivity potential of a small firm. We're now at the point where bots at https://www.hellobonsai.com/contract-templates can generate custom templates for the documents your brand needs, replacing the need for a legal consultant to intervene. You just need to know what you want to automate, and what you want to make out of it. If you create a logical process from the inception of your brand, then the automation will be seamless, as all you will need to do is add more tasks.
Be Mobile and Flexible
Most of your coworkers and clients will probably already have a smartphone, or will soon. It is also very likely that beyond using these for leisure and social activities, they use them for work. It is now normal to switch off the heating in that apartment you've been renting out while you are on holiday because your AirBNB tenants are overusing it. Or to track the status of your latest food delivery while you are sitting on the toilet.
Consumers today are not only constantly on the move, but they are also increasingly data-focused. They will be looking for results and have the capabilities they need to research, analyze, and calculate what they deem necessary to ensure they will be making the right decision. They thus also expect the same in return, in the form of bespoke customer service that is both intelligent and responsive.
Data is everywhere and is relatively easy to obtain. In a single click, you can generate a web analysis that will reveal more information about your blog or website than your doctor will ever tell you about your own body. Before diving into this ocean of data, take time to identify what is really important to you. Brainstorming is a great tool to really identify and prioritize what you and your team should be focusing on first. If you try to wage war on all fronts, then the chances of winning are slim.
With the right tools and the right method, you can save yourself quite a considerable amount of time. With both the agility and flexibility that data managing and automation software brings to the table, you will see an increase in your productivity. Careful planning is key, and if you focus on streamlining your workflow, you will be able to take your brand to the next level.