Technologically Resisting The Patriarchy: Women In The Gaming Industry


Despite video games having long been perceived to be a male-dominated sector, there is significant evidence suggesting that this is starting to change. Social media giant Facebook, recently launched its "Women in Gaming" initiative, which allows women in the video gaming sector to connect, with the long-term goal of increasing the diversity within the gaming landscape. However, there are many female torch bearers who are already taking the genre by the scruff of the neck and creating a space for women in the future of the video gaming industry.

Women and the Casino

Photographer Courtney Aszatalos recently began shooting in casinos to observe the fascinating cross-section of women enjoying time with their friends, while playing their favourite casino games. The results from Aszatalos were not only stunning, but presented a fascinating social dynamic.

Women have long been champions of the casino but research recently shows a rapid shift from physical trips to the casino to mobile experiences, colliqually known as “live casino.” As a recent review of Spin Palace points out, online casino now offers a plethora of options to those wanting to play from the convenience of their own home. Live casino is just one of many features available to those wanting to take advantage of the offers and bonuses that online casino players enjoy.

Tomb Raider

There's been a fair bit of debate recently with regards to the best female video game character of all time. But in our eyes, Lara Croft is head and shoulders above the rest.

With an impressive 16 game back catalogue, including an online slots game where you can plunder ancient treasures and land sizeable jackpots, Lara Croft is living proof that, digital or otherwise, women can conquer the gaming industry with the right tools at their disposal.

It's also worth pointing out that the recent movie remake starring the radiant Alicia Vikander is well worth a watch and demonstrates that Lara can seamlessly hop between the big and small screen whenever she pleases.


Epic Games' flagship title Fortnite is undoubtedly the most popular video game on the planet (at least for now) and this is in part down, to the number of women currently playing the game. The game is particularly popular on the streaming platform Twitch, with gamers live streaming their experience so others can take part in the fun. A quick look around Twitch shows that the number of prominent female streamers is increasing by the day and this is certainly encouraging news moving forward.



"The balance is slowly being restored. All that's left for us to do now is take over. Watch this space"

This Is Just The Beginning

Whether it's online casino or female-fronted video games, women are starting to get noticed within the gaming industry and it's about time. For too long the gaming industry has been a testosterone-fuelled free-for-all, but with more and more women finally confidentiality entering the space, the balance is slowly being restored. All that's left for us to do now is take over. Watch this space.

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2020 is Around the Corner: Here's How To Design Your Next Decade

Personally, I am over the top excited that we are on the cusp of turning the page on not only a new year but also on a new 10-year window of opportunities and possibilities!

You may be thinking, whoa…I am just embracing the fall season…yikes… it is tough to think about a new decade!

Yet it is this groundwork, this forward thought that you put in place TODAY that will propel you and lead you into greatness in 2020 and beyond. Designing a new decade rests in your ability to vision, in your willingness to be curious, in your awareness of where you are now and what you most want to curate. Essentially, curating what's next is about tapping into today with confidence, conviction, and decision. Leading YOU starts now. This is your new next. It is your choice.

Sometimes to get to that 'next', you need to take a step back to reflect. Please pardon my asking you to spend time in yesterday. Those who know me personally, know that I created and continue to grow my business based on enabling the present moment as a springboard for living your legacy. So, indulge me here! True, I am asking you to peek into the past, yet it is only in order for you to bring the essence of that past forward into this moment called NOW.

One of the best ways to tap into what's next is to clarify what drives you. To design a new decade, ask yourself this question about the past ten years:

What worked? What were my successes?

Make a list of your achievements big and small. Don't type them, but rather use ink and paper and sit with and savor them. Move your thoughts and your successes from your head, to your heart, to your pen, to the paper. Remember that on the flip side of goals not attained and New Year's resolutions abandoned, there was more than likely some traction and action that moved you forward, even if the end result was not what you expected. Once you have a full list of a decade's worth of personal and professional accomplishments, think about how this makes you feel. Do you remember celebrating all of them? My guess is no. So, celebrate them now. Give them new life by validating them. Circle the successes that resonate with you most right now. Where can you lean into those accomplishments as you power into the decade ahead?

Now comes a tougher question, one that I used myself in my own mid-life reinvention and a question I adore because in a moment's time it provides you with a quick reconnect to your unique inner voice.

If it were 10 years ago and nothing were standing in your way, no fear or excuses to contend with…what would you do?

Don't overthink it. The brilliance of this question is that it refocuses purpose. Whatever first came to mind when you answered this for yourself is at its core a powerful insight into defining and redefining the FUTURE decade. Bring your answer into the light of today and what small piece of it is actionable NOW? Where is this resonating and aligning with a 2019 version of yourself?

Then, based on your success list and your answer to the above question, what is your 2020 vision for your business and for the business of YOU?

Designing a new decade begins as a collection of 3,650 opportunities. 3,650 blank slates of new days ahead in which to pivot and propel yourself forward. Every single one of those days is a window into your legacy. An invitation to be, create, explore, and chip away at this thing we call life. One 24-hour segment at a time.

While you have a decade ahead to work on design improvements, you have the ability to begin manifesting this project of YOU Version 2020 right NOW. Based on exploring the exercises in this post, begin executing your vision. Ask questions. Be present. Let go of 2019 and the past 10 years so that you can embrace the next 10. Position acceptance and self-trust at the forefront of how you lead you. One choice at a time.

Don't get bogged down in the concept of the next 10 years. Instead position clarity and intention into each new day, starting today. Then chase every one of those intentions with an in-the-moment commitment and solution toward living a legendary life!