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Kwiat Spotlights Brilliant Creators in Timeless Diamonds for Their New Campaign

Culture

It was a night of celebrating brilliance -- Kwiat launches “Brilliant Creators,” their first on-model campaign on October 18th.


This 21st-century jewelry company selected trailblazers to showcase for their contributions and positive impact in the world through art, design, fashion, science, and entrepreneurship.

“Brilliant Creators is inspired by the creativity and excellence embodied by a diverse group of young creatives,” says a Kwiat spokesperson.

You’ll be able to find Kwiat on Madison Avenue, the home to many unique and extravagant boutique shops and jewelers. The jewelry company that has been around since 1907, making it this the 111th year they celebrate their family tradition of helping many discover the right diamond pieces for them. Friday night, they not only shared this remarkable milestone but also launched the campaign.

Detail, Kwiat diamond jewelry (Photo courtesy of Kwiat)

Kwiat CEO, Greg Kwiat, expresses the importance and purpose of “Brilliant Creators” in a press release. “Creativity and excellence are central to Kwiat, both as a brand and as a family,” he shares. “This campaign celebrates those values and the extraordinary people who exemplify them.”

“Brilliant Creators is inspired by the creativity and excellence embodied by a diverse group of young creatives,” says a Kwiat spokesperson.

Detail, Kwiat diamond necklace. (Photo courtesy of Kwiat)

“Creativity and excellence are central to Kwiat, both as a brand and as a family,” Kwiat shares. “This campaign celebrates those values and the extraordinary people who exemplify them.”

The “inaugural group” of Brilliant Creators includes Georgie Badiel, Darroch & Michael Putnam and Dr. Elizabeth Comen. Badiel is a model, author, and activist. Now, former Miss Africa, she is the founder of the Georgie Badiel Foundation, which strives to provide clean drinking water to West Africa. Dr. Comen is a leading Oncologist and breast cancer researcher at the Memorial Sloan Kettering Hospital in New York. Darroch and Michael are founders of world-renowned florist Putnam & Putnam. Their elegant, floral centerpieces were also showcased at the event.

Each of Kwiat’s Brilliant Creators is featured and photographed in diamond Essentials from the collection. “This includes beautiful diamond studs, pendants, line bracelets, Riviere necklaces, diamond strings, wedding bands and diamond engagement rings,” a Kwiat spokesperson comments. “These are the beautiful diamonds that Kwiat is known for, and we are showing them as they are worn today – by modern, inspiring and amazing individuals.” Their portraits were displayed during the launch of the campaign, hanging above selections of timeless diamonds.

Where can you find the collection?

The collection can be found on Kwiat’s website and @kwiatdiamonds. It will also be featured in their annual “Diamond Book” holiday catalog.

The following “Brilliant Creators” who were also featured in this campaign are: Iman Oubou, CEO and Founder of Swaay Media; Melissa Andre, Creative Director of Melissa Andre Design; Rachel Brown, American Musician, Singer and Songwriter; Sarah Lee & Christine Chang, Co-CEOs & Founders of Glow Recipe; Ashley Stark Kenner, Creative Director and Influencer; Nell Rebowe, Model & Neuroscientist; Noa Santos, CEO & Founder of Homepolish; Roxy Te, Founder of Society Social; Nicole Wegman, Founder of Ring Concierge.

Nell Rebowe, Cory Kwiat and Georgie Badiel. (Photo courtesy of Kwiat)

“These are the beautiful diamonds that Kwiat is known for, and we are showing them as they are worn today – by modern, inspiring and amazing individuals,” a Kwiat spokesperson comments.

Culture

A Modern Day Witch Hunt: How Caster Semenya's Gender Became A Hot Topic In The Media

Gender divisions in sports have primarily served to keep women out of what has always been believed to be a male domain. The idea of women participating alongside men has been regarded with contempt under the belief that women were made physically inferior.


Within their own division, women have reached new heights, received accolades for outstanding physical performance and endurance, and have proven themselves to be as capable of athletic excellence as men. In spite of women's collective fight to be recognized as equals to their male counterparts, female athletes must now prove their womanhood in order to compete alongside their own gender.

That has been the reality for Caster Semenya, a South African Olympic champion, who has been at the center of the latest gender discrimination debate across the world. After crushing her competition in the women's 800-meter dash in 2016, Semenya was subjected to scrutiny from her peers based upon her physical appearance, calling her gender into question. Despite setting a new national record for South Africa and attaining the title of fifth fastest woman in Olympic history, Semenya's success was quickly brushed aside as she became a spectacle for all the wrong reasons.

Semenya's gender became a hot topic among reporters as the Olympic champion was subjected to sex testing by the International Association of Athletics Federations (IAAF). According to Ruth Padawer from the New York Times, Semenya was forced to undergo relentless examination by gender experts to determine whether or not she was woman enough to compete as one. While the IAAF has never released the results of their testing, that did not stop the media from making irreverent speculations about the athlete's gender.

Moments after winning the Berlin World Athletics Championship in 2009, Semenya was faced with immediate backlash from fellow runners. Elisa Cusma who suffered a whopping defeat after finishing in sixth place, felt as though Semenya was too masculine to compete in a women's race. Cusma stated, "These kind of people should not run with us. For me, she is not a woman. She's a man." While her statement proved insensitive enough, her perspective was acknowledged and appeared to be a mutually belief among the other white female competitors.

Fast forward to 2018, the IAAF issued new Eligibility Regulations for Female Classification (Athlete with Differences of Sexual Development) that apply to events from 400m to the mile, including 400m hurdles races, 800m, and 1500m. The regulations created by the IAAF state that an athlete must be recognized at law as either female or intersex, she must reduce her testosterone level to below 5 nmol/L continuously for the duration of six months, and she must maintain her testosterone levels to remain below 5 nmol/L during and after competing so long as she wishes to be eligible to compete in any future events. It is believed that these new rules have been put into effect to specifically target Semenya given her history of being the most recent athlete to face this sort of discrimination.

With these regulations put into effect, in combination with the lack of information about whether or not Semenya is biologically a female of male, society has seemed to come to the conclusion that Semenya is intersex, meaning she was born with any variation of characteristics, chromosomes, gonads, sex hormones, or genitals. After her initial testing, there had been alleged leaks to media outlets such as Australia's Daily Telegraph newspaper which stated that Semenya's results proved that her testosterone levels were too high. This information, while not credible, has been widely accepted as fact. Whether or not Semenya is intersex, society appears to be missing the point that no one is entitled to this information. Running off their newfound acceptance that the Olympic champion is intersex, it calls into question whether her elevated levels of testosterone makes her a man.

The IAAF published a study concluding that higher levels of testosterone do, in fact, contribute to the level of performance in track and field. However, higher testosterone levels have never been the sole determining factor for sex or gender. There are conditions that affect women, such as PCOS, in which the ovaries produce extra amounts of testosterone. However, those women never have their womanhood called into question, nor should they—and neither should Semenya.

Every aspect of the issue surrounding Semenya's body has been deplorable, to say the least. However, there has not been enough recognition as to how invasive and degrading sex testing actually is. For any woman, at any age, to have her body forcibly examined and studied like a science project by "experts" is humiliating and unethical. Under no circumstances have Semenya's health or well-being been considered upon discovering that her body allegedly produces an excessive amount of testosterone. For the sake of an organization, for the comfort of white female athletes who felt as though Semenya's gender was an unfair advantage against them, Semenya and other women like her, must undergo hormone treatment to reduce their performance to that of which women are expected to perform at. Yet some women within the athletic community are unphased by this direct attempt to further prove women as inferior athletes.

As difficult as this global invasion of privacy has been for the athlete, the humiliation and sense of violation is felt by her people in South Africa. Writer and activist, Kari, reported that Semenya has had the country's undying support since her first global appearance in 2009. Even after the IAAF released their new regulations, South Africans have refuted their accusations. Kari stated, "The Minister of Sports and Recreation and the Africa National Congress, South Africa's ruling party labeled the decision as anti-sport, racist, and homophobic." It is no secret that the build and appearance of Black women have always been met with racist and sexist commentary. Because Black women have never managed to fit into the European standard of beauty catered to and in favor of white women, the accusations of Semenya appearing too masculine were unsurprising.

Despite the countless injustices Semenya has faced over the years, she remains as determined as ever to return to track and field and compete amongst women as the woman she is. Her fight against the IAAF's regulations continues as the Olympic champion has been receiving and outpour of support in wake of the Association's decision. Semenya is determined to run again, win again, and set new and inclusive standards for women's sports.