#SWAAYthenarrative

From KFC Heiress To Lingerie Queen: Kaila Methven Is Building Her Business Empire

Culture

You might say lingerie designer Kaila Methven’s career started with girl meets boy. “I met this divine French man and he invited me to a party. He was a senior and I was a freshman in high school. We officially started dating in my later teens. I would see him every Friday night and spend the weekend with him. I would put on a striptease show and have a new piece of lingerie every time. I always kept it on and he never forgot even one. I had bras for every occasion. I fell in love with the fact that he fell in love with the persuasion of lingerie. This is what brought me to where I am today.”


Methven says the inspiration for her designs come from a variety of places, including, the Venice Carnival.

The KFC heiress is the founder and CEO of Madame Methven, a lingerie line that is “inspired by the intoxicating memories of falling in love” and that, Methven says, will “awaken the dominatrix in every woman.” Her pieces are known for “making definitive statements of female dominance.” Her designs are produced in silk and high-quality embellishments such as hand-corded dentelle lace appliqués, gold, Tahitian pearls, diamonds, emeralds, or sapphires “individually placed by hand creating a world of fantasy for day and night.”

She’s dressed Demi Lovato, Katherine McPhee, and the Kardashians, and her work has appeared in Harper’s Bazaar, Elle, and Business Insider. Methven was born in Santa Monica and moved to Paris when she was sixteen-years-old. She worked hard to get where she is, studying art and design at the historic fashion institute Esmod and receiving a Masters from the International Fashion Academy Paris, with extended training from Polymodo in Florence.

She offers several different lines under the Madame Methven name – Latrodectus, a haute couture line; Mademoiselle, a semi couture line; and LBKM, a more affordable line with pieces ranging from $20.00 - $80.00.

She also offers a service called Madame Methven’s Made to Adore, through which clients can access lingerie fittings with trained specialists in their showroom or even elsewhere. Members are also invited to special events, fashion shows, and the like. Think lingerie VIP.

Methven says the most rewarding thing about her work is the creativity it allows and how it makes her clients smile. “I love receiving messages and phone calls about the amazing experiences that they’ve had while wearing Madame Methven.”

As for challenges, Methven has had her share. She’s had professors laugh at her creations. She’s had people tell her she’d never make it, that she was a joke, that no one would ever wear her lingerie, that it was just a dream, and that she was a nobody. “Most people could not see my vision. But I had a vision of creating an empire, of selling a sexual experience. It’s a fantasy. Most people can’t read your mind and understand this. So, I forgive them.” Methven says the truth is that the only one who really can fully believe in your success is you.

Being the CEO of a company, she says, means there are always decisions to be made and that a positive attitude, an open mind, a lot of love, and plenty of passion for what you do are required.

Methven has enjoyed many happy surprises throughout her career. She won best international designer of the year twice. She was nominated as the most dynamic woman of the year in Los Angeles. She’s appeared on a variety of talk shows, had her work in a plethora of publications, and her work has been worn by celebrities, icons, and even princesses.

Methven says the inspiration for her designs come from a variety of places, including, the Venice Carnival. “It was created in the 13th century. During this time, you could become whoever you wanted, and everybody had the chance to be whoever they wanted for one night. Their costumes could be as extravagant as they wanted, the carnival set no limits on imagination and creativity.”

In addition to spending time living in Paris, Methven also traveled across Europe, which fueled her creativity in a variety of ways. Still today, she says, she is continuously inspired by all of the experiences life presents to her.

One of the biggest challenges Methven has faced, she says, is that she never really knows who her true friends are. “In business, you must be cautious, because everybody wants you for one thing. Loyalty, along with confidentiality, is very important to me. You must be aware always. To me, it’s something you just live with in everyday life and overcome as time passes.” She says she’s learned, and is continually learning to be strong, to trust herself, to follow her instincts, and to keep “the people with genuine interest in her well-being close to her heart.”

Methven says she she’s always dreamed of running an empire. The requirements suit her. Being the CEO of a company, she says, means there are always decisions to be made and that a positive attitude, an open mind, a lot of love, and plenty of passion for what you do are required.

In five years, Methven is expecting her company to hit between $6-10 million in profit. Ultimately, she’d like to have ten boutiques locally and internationally. “We don’t want to be remembered online only.” She says she knows that’s possible because her lingerie is designed to make men and women fall in love, again and again. “Let’s just say, you keep the lingerie on the entire time. I believe that every woman deserves to feel sexy and wanted.” Madame Methven, she says, is here to take lingerie to the next level.

3 min read
Lifestyle

Help! My Friend Is a No Show

Email armchairpsychologist@swaaymedia.com to get the advice you need!

Help! My Friend Is a No Show

Dear Armchair Psychologist,

I have a friend who doesn't reply to my messages about meeting for dinner, etc. Although, last week I ran into her at a local restaurant of mine, it has always been awkward to be friends with her. Should I continue our friendship or discontinue it? We've been friends for a total four years and nothing has changed. I don't feel as comfortable with her as my other close friends, and I don't think I'll ever be able to reach that comfort zone in pure friendship.

-Sadsies

Dear Sadsies,

I am sorry to hear you've been neglected by your friend. You may already have the answer to your question, since you're evaluating the non-existing bond between yourself and your friend. However, I'll gladly affirm to you that a friendship that isn't reciprocated is not a good friendship.



I have had a similar situation with a friend whom I'd grown up with but who was also consistently a very negative person, a true Debby Downer. One day, I just had enough of her criticism and vitriol. I stopped making excuses for her and dumped her. It was a great decision and I haven't looked back. With that in mind, it could be possible that something has changed in your friend's life, but it's insignificant if she isn't responding to you. It's time to dump her and spend your energy where it's appreciated. Don't dwell on this friend. History is not enough to create a lasting bond, it only means just that—you and your friend have history—so let her be history!



- The Armchair Psychologist

Need more armchair psychologist in your life? Check out the last installment or emailarmchairpsychologist@swaaymedia.com to get some advice of your own!