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Why Join Swaay?

Welcome to SWAAY - a membership platform elevating female voices.
Join our network of influential women for $7.99/month
Become a Swaay member
Become a SWAAY Voice and start submitting and self-publishing your stories and opinion pieces
Join SWAAY online communities to connect and discuss ideas with like-minded women
Exclusive access to SWAAY’s events, workshops and discounts on brand partners
The Latest

Apparently Forbes thinks 99:1 is a fair gender ratio when it comes to ranking innovative leaders. Yup, you read that right. Of the 100 most "innovative" leaders on Forbes newest list, only 1 is a woman: Barbara Rentler, CEO of Ross Stores Inc. came in with a "company innovation premium" of 23.04 and was ranked 75th.

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Swaay co-founder, Trish Schmitt, sits with Susan LaScala Wood, a co-creator of www.over30under30.com (read as: Over "30 under 30"), an online conversation with experienced (ie, nearing or over 50) ad industry creatives about getting older in the business, how the industry has changed, and how they've persevered. The two first met in ad school in Atlanta, where they were working hard to put their portfolios together. Fast forward 20+ years later and they've been reunited as freelance partners, posting about their work days on their shared Instagram account, bossywomen.biz, and supporting each other in their other creative endeavors.

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We are currently at a very exciting time in the world of business. With the emergence of the sharing economy over the past few years, advancements in technology and AI, an enhanced business focus on global responsibility, and so many other developments, companies are finding themselves with staffing gaps that they'd never even thought of before.

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New parents re-entering the workforce are often juggling the tangible realities of daycare logistics, sleep deprivation, and a cascade of overwhelming work. No matter how parents build their family, they often struggle with the guilt of being split between home and work and not feeling exceptionally successful in either place.

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Influential Voices

Our mission

Swaay is dedicated to elevating female voices and changing the narrative by celebrating the stories of women who are challenging the status quo and giving them a platform to participate in more meaningful conversations.
Badass Babes Join our virtual dinner table of friends and friends of friends who came together to trade notes, offer support and share insider secrets. Badass Babes only need apply.
Age = experience and we've got that here. Join our community of over 45 ladies who are owning it, running it, stepping back in, and reinventing themselves.
In Partnership With Brains Over Blonde
We're told life is full of choices and to succeed you have to "act more like a man." We're not having it. In this post #MeToo and #TimesUp world, we celebrate our strength as women. You don't have to choose between femininity and success. Ladies, let's harness our power.
Starting a company is awesome, empowering, and exhilarating but it can also be scary, hard, or just plain grueling. There is so much to do but don't let that get you down. Listen to the ladies who are in the throes. We're with you.
Drop in on the conversations we are having with a variety of experts, ask them anything, and discuss with other women in the group. This is our "TED stage" where we host interesting people sharing the work they are doing, telling their stories, and sharing their perspectives.
In partnership with SoGal Ventures
Seriously. Money makes the world go around and more importantly, it helps to fund our businesses, our hustles, and our side hustles. We're talking Venture Capital firms and strategies to get a piece of the pie no matter what stage your business is in.
the world could use a little