You're engaged, now what?
Technology is revolutionizing the way business is done, and the wedding industry is no exception. From Pinterest boards of their dream weddings, to following their favorite social influencer when she gets married, to tagging friends in posts of videos and pictures of their wedding inspirations, you can ditch the wedding planning binders, and simply plan your wedding online!
Millennials account for nearly 77 billion people, are a larger group than the Baby Boomers, and over twice the size of Generation X. For a business owner, this is a huge target market! With almost all of them on at least one social media platform, the expectation for on-demand service is higher than ever. The leading generation is becoming more dependent on technology as it advances. Luckily, companies have found a niche that used to never exist – wedding technology to suit millennial couples!
Here are some of the technologies that are changing the wedding industry:
Wedspire - By catering to those who expect instantaneous service, Wedspire has found a way to take the stress out of your wedding planning. Imagine that Pinterest created a customized wedding-inspiration feed based on your style, taste and budget. Take that magical feed and transform it into a personalized Netflix-style listing that shows you the best options tailored for you. All you have to do is click "add to cart." That's Wedspire - a unique wedding planning platform that revolutionizes the wedding planning game. From your Wedding Planner to your veil, every detail matters and is available for purchase in one place. Wedspire helps turn couples' ideas into reality.
Aisle Planner - The ultimate wedding planning organizer down to every detail. Wedding planners have taken a step away from the traditional binder or pen and notebook. They're finding comfort in applications like Aisle Planner as they navigate their way through their newlywed's wedding-planning process. From planning, to design, to business to collaboration tools, Planners are at ease with using an application to stay organized. The organization of an application makes sharing ideas, images, and files that much easier!
Zola - An all inclusive site for your registry needs! There is now no need to wait in line at your local department store and then walk throughout the store scanning items you want your guests to buy when you can simply choose directly on your phone or computer. From household items to honeymoon experiences, you can choose from a vast number of offerings all in one place. Well-known brands such as Kate Spade, KitchenAid, and Nespresso are listed on the site, making for an easily-accessible list that caters to all needs, wants, and styles. Zola also gives guests the “Group Gifting" option for those wanting to all contribute to one gift. With the craze of splitting the cost electronically, millennials love the personalized attributes of this wedding registry platform.
Menguin - For the guys who are always on the go, Menguin is for the modern groom and groomsmen who enjoy customization. Menguin is the highest-rated online suit and tux rental company on the market. With affordable prices and the ability to customize a look from the tie to socks, what else could a guy need? Menguin was founded to fix the frustration born from the time-consuming tux rentals and unflattering fits. With the wide variety of colors and fabric swatches, fast turnaround time, 24/7 customer service, and a satisfaction-guaranteed model, Menguin suits the needs for the modern millennial, pun intended!
Weddington Way - a collaborative shopping experience with the largest assortment of bridal fashion available online, Weddington Way is becoming a household name. It is now the fastest growing e-commerce business in the $100 billion-dollar wedding industry. The site is a collaborative shopping experience for wedding parties in which bridal parties can browse the largest assortment of bridal fashion available online, then discuss the products in a virtual showroom. Weddington Way is differentiated from others in the market, both e-commerce and brick-and-mortar. By offering this collaborative and personalized experience, as well as the ready-to-wear dresses, Weddington Way hits the nail on the head for what millennial brides are seeking.
Minted - an ever-growing design marketplace with an emphasis on crowd-sourcing, Minted takes a new approach to providing stationary options online. It has countless customizable designs created by their community of independent artists. They have built their art, home decor, and stationery business through crowd-sourcing. “We believe that great design lives and thrives in the hands of independent artists who people do not have access to through traditional retailers. Minted uses technology to allow consumers to discover great creative talent, making Minted a place where artists can learn, gain exposure, and build their businesses." - Mariam Naficy, founder of Minted. The steps on how they curate their products are simple but effective.
UberEVENTS - Forget coordinating buses and coaches on your big day. Uber has revolutionized the transportation for weddings and events. UberEVENTS is a division of Uber dedicated to events and weddings that allow you to pay for and schedule where, when and how your guests travel during your special day. The only thing they have to worry about is having a great time celebrating your big day. The best part? You only pay for the rides you use.
Wedding Drones - The photographer's newest friend and the wedding industry's newest fad! Millennials love to stay on top of the trends and set themselves apart from their friends when it comes to planning their special day. Many contemplate adding a drone to their expenses, since the resultant imagery is spectacular. Drones are all the craze and can assist in getting aerial shots that your professional photographer might not be able to reach. Views of the venue from high above, a picture of all your guests simultaneously, and a scenic bride-and-groom shot are always crowdpleasers! We advise that you communicate with your photographer to ensure the drone driver has a plan in place so it doesn't disrupt your ceremony. Drone Insurance is recommended though, since the unmanned aerial vehicle runs the risk of causing damages. All in all, have a safety plan in place, encourage clear communication between the photographer and drone driver, and have insurance to make sure all goes smoothly on your special day.
The ability for technology to be at our fingertips, tending to our every need is astounding. These Wed-Tech companies have found ways to better our communication, organization, and execution of wedding planning countless ways. Planning your wedding can be a daunting task but by using Wed-Tech, you will find that there are endless opportunities to create the wedding of your dreams, with a less stressful process.
Gender divisions in sports have primarily served to keep women out of what has always been believed to be a male domain. The idea of women participating alongside men has been regarded with contempt under the belief that women were made physically inferior.