Danielle Robay, 26
TV Host + Entertainment Journalist
Danielle Robay, the youngest on-air host in Chicago, navigated the competitive entertainment industry as a young woman in her early twenties under a constant stream of scrutiny. Rising through the ranks, she was soon to realize that she had to work harder than her male counterparts, and would routinely be met with judgement regarding her appearance. “As a TV host you have to walk into meetings dressed up,” she says. “Makeup, hair, heels, the whole thing. I can see the look in their eyes, it’s a ‘here comes another one’ kind of look. And you feel like you have to overcompensate just to start on equal footing.
1. What made you choose this career path? What has been your greatest achievement?
I chose to become a journalist because I love talking to people and more so, I love asking questions. I’m passionately curious about who you are, what you’re in love with, what you’ve overcome, and what makes you tick. Also, I’m really driven by amazing women. I was raised by one, named after two (Robay is created from my two grandmother’s names Rodi + Barbara) and constantly inspired by the women I meet. I am determined to help tell their stories
My greatest professional achievement is my current role as co-host of WCIU’s The Jam. I’m the youngest TV Host in Chicago- my hometown- and I truly look forward to waking up in the morning to go to work. And with a 2:30AM wake up call, you must really love your job! And I do; my co-hosts make me laugh every day, I’m constantly learning about the world and different people (one day I get to interview David Yarrow one of the world’s foremost wildlife photographers about traveling to some of the world’s most dangerous places, and the next I’m interviewing Sarah O’Hagan the CEO of Flywheel on her career or Mo’nique about feminism).
Aside from pure professional achievement, I’m most proud of the community of amazing girls and women that has developed on my Instagram. I get tons of messages every day from women of all ages sharing advice, asking for advice, recommending great books, asking for book recs. It’s incredible!
2. What’s the biggest criticism/stereotype/judgement you’ve faced in your career?
It’s been tough being a young woman and being taken seriously. As a TV Host you have to walk into meetings dressed up, makeup, hair heels, the whole thing. I can see the look in their eyes, it’s a “here comes another one” kind of look.
3. How did you #SWAAYthenarrative? What was the reaction by those who told you you “couldn’t” do it?
As a woman I have to do the same job as a man and more just to be taken seriously. At first it angered me, there are moments when it still does, but I’ve really learned to accept it (for now) and know that the extra hard work will make me even better at my craft, more resilient, more creative, and hopefully more impactful when the time comes to tackle the next adventure!
I didn’t always feel that way…some of the judgments used to upset me, and I think I used to overcompensate for them- especially the young/”cute” girl stereotype instead of being seen as professional or as a skilled broadcaster. But when I started this morning show I made a conscious decision to stop caring about what other people think or to try to prove a thing. It sounds so obvious but much harder in practice; it set me free. As women, we get to be ‘and’s’ not ‘or’s’. We can be pretty and smart. Just like men get to be handsome and accomplished.
Also, I learned early on in my career that when meeting someone for the first time I don’t take a meeting outside of someone’s office or past 6pm. If they are serious about what we are meeting about, they will invite me to their office during the day.
4. What did you learn through your personal journey?
I truly tuned them out- the words went in one ear and out the other. Every time someone said “there are so many people who want those few jobs” I thought “Yep- and I’m going to be one of the few who get them”. When you know your purpose, in your gut, nothing can sway your narrative.
5. What’s your number one piece of advice to women discouraged by preconceived notions and society’s limitations?
Whatever you think your limitations are, they all have a corresponding strength. And, they are what make you unique. For instance:
Naive -> Positive
Disorganized -> Creative
Shy -> Reflective
Don’t hide from your weaknesses. Embrace them, talk about them (super important to talk about them and not shame them), leverage them. Your weakness may just be your competitive edge. There has never been a better time to be an ambitious woman. We got this.
We are living in a time when women are rising to new heights which means they are regularly being confronted with the fear of being "too much". For women in business this is pervasive and costly.
A few ways women can be perceived as "too much" are:
Speaking up about their successes and achievements.
Sharing one too many photos of their cute kids.
Telling one too many people about that date night.
Looking a little too good in that swimsuit.
These can lead to being publicly attacked on social media or privately slandered which in turn leads to women dimming their light and walking on egg shells in hopes of avoiding conflict and judgement.
The minute a woman feels it's unsafe to shine she will begin to overthink, worry, and fear how she shows up in the world.
Forgetting to announce the book is done and the interview is live.
Choosing to focus on what's still on the to-do list rather than what's been checked off.
Many female entrepreneurs are subconsciously altering their behavior in an attempt to not attract too much attention to themselves, rather than focusing on allowing authenticity and magnetism to attract their ideal clients and community.
Women are afraid of being criticized, ostracized, and abandoned by other women for simply being who they are. This leads to quite the quantum when being who you are is simplest way to accelerate the growth of your business.
New research shows men are far more comfortable with self promotion than women are. Researchers found that men rate their own performance 33 percent higher than equally performing women. What we know is that self promotion pays off and this is where women are missing the boat.
The world needs more women to step into leadership roles and no longer be intimidated about creating six and seven figure careers.
Here are five ways to release the fear of being "too much":
1. Approve of yourself.
While it feels good to receive outside validation it will never be enough if you don't first appreciate yourself. The key to having a healthy support system is to make sure you are part of it. Being your biggest critic is what your mother's generation did. It's now time to be your biggest cheerleader. Becoming aware of self talk will reveal what belief is ready to be re-wired. Create a simply mantra that affirms how incredible capable you are.
2. Connect deeply to those you serve.
One powerful way to shift out of people pleasing behavior is to get clear on who actually matters to the wellbeing and success of your life and business. Leadership is not about being the most popular, instead it's a decision to be brave for those who can't be. Take a few minutes each day to visualize and meditate on those your business serves and supports. See your future clients moving toward you every time you choose to stand in your power and use your authentic voice.
3. Remember the legacy you wish to leave.
Having your life purpose and legacy in writing is one of the most transformational exercises you can do. Reading this often will keep you focused on what matters. Knowing what you wish to leave in the hearts of those you love most is incredibly grounding. You didn't come here to keep your mouth shut, dilute your truth, or dim your light-you came here to make a difference.
4. Forgive those who have been unsupportive in the past.
The past has a way of informing the future in a negative way when there is unresolved pain. Take a few minutes to get quiet and ask yourself who you have unforgiveness towards or maybe their name came to mind as you read this article. Listening to a forgiveness meditation or writing a letter to the person you are ready to forgive are both simple and effective ways to process and heal.
5. Be part a community of bright, successful women.
Meaningful relationships with others who have similar aspirations is what will keep you out of isolation and playing small. These connections can happen in a networking group, online community or a local Meetup. Thriving in every area of life is depend on you knowing where you belong and being celebrated there. Don't wait to be invited, go actively seek out people and places that support your dreams and desires.
6. Accept you can have it all.
Women have been fed a lie for generations that says, you can have love or money. Decide you can have it all and allow it to flow to you. You can have a successful career and an amazing mother. You can balance motherhood and loving marriage. Don't let anyone write the rules for you. This is the time to create the life you desire on your terms.
7. Celebrate everything!
The fastest way to leave the haters in the dust is to celebrate everything! At the end of each day lay in bed and recall the best moments. At the end of each week, publicly acknowledge and celebrate what's good in your life. Once a month, have a celebration dinner and share it with those who have helped you in the journey. If there's something good happening, talk about it with everyone who will listen!
May you be a woman who chooses to shine so that others may be reminded of all they can be and do.