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Welcome to SWAAY - a membership platform elevating female voices.
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The Latest

"When was the last time you felt really excited?

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Why don't women support each other? A question that I often ask myself, and is not easily answered. I keep reading articles about why women should support one another; and I'm sure many do, but more than likely, not enough. I have typically not had that experience, I wish I did more, because I enjoy the banter between women; I have a lot of female friends, and four sisters. I relish in supporting other women; I have mentored teen girls, and loved doing it; to the point where some of the teens I have mentored, to this day, still keep in touch with me. It makes me feel really good, and this is why it is so vital to everyone concerned.

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We check our phones out of habit, on average every six minutes. Standing in line at the grocery store?

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Photo by Matthew Henry from Burst

Women have been severely underrepresented and underappreciated within the corporate world. Not only have women struggled for decades to attain top level positions, but we are often still passed over for them today despite being as qualified as our male contenders. However, studies now reveal that women who hold leadership positions are outperforming men, making their firms more profitable than when their male predecessors previously held the exact positions.

If you have ever worked a desk job then you know how exhausting it can feel to be sitting down for hours at a time. You get up every now and then and walk to the water cooler just for the opportunity to stretch your legs, but ultimately this daily routine begins to have noticeable effects on your health, often making you feel more lethargic. For Shivani Jain, a then college student at the University of Chicago, interning at a corporate office meant sacrificing the healthy and active routine she once knew. During her junior year of college, it was then that she and two of her peers, Arnav Dalmia and Ryota Sekine, noticed how sedentary their lives had become and collectively thought to create a product that would bring movement to you.

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Influential Voices

Our mission

Swaay is dedicated to elevating female voices and changing the narrative by celebrating the stories of women who are challenging the status quo and giving them a platform to participate in more meaningful conversations.
Badass Babes Join our virtual dinner table of friends and friends of friends who came together to trade notes, offer support and share insider secrets. Badass Babes only need apply.
Age = experience and we've got that here. Join our community of over 45 ladies who are owning it, running it, stepping back in, and reinventing themselves.
In Partnership With Brains Over Blonde
We're told life is full of choices and to succeed you have to "act more like a man." We're not having it. In this post #MeToo and #TimesUp world, we celebrate our strength as women. You don't have to choose between femininity and success. Ladies, let's harness our power.
Starting a company is awesome, empowering, and exhilarating but it can also be scary, hard, or just plain grueling. There is so much to do but don't let that get you down. Listen to the ladies who are in the throes. We're with you.
Drop in on the conversations we are having with a variety of experts, ask them anything, and discuss with other women in the group. This is our "TED stage" where we host interesting people sharing the work they are doing, telling their stories, and sharing their perspectives.
In partnership with SoGal Ventures
Seriously. Money makes the world go around and more importantly, it helps to fund our businesses, our hustles, and our side hustles. We're talking Venture Capital firms and strategies to get a piece of the pie no matter what stage your business is in.
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