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Welcome to SWAAY - a membership platform elevating female voices.
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The Latest
Photo courtesy of Amy Andersson

My earliest memories of wanting to be a conductor were of me as a 10 year old, grabbing the chopsticks from my parents takeout Chinese food bag, tearing off the paper wrapper and standing in front of the TV waving my "baton" at the screen while the Boston Pops played a concert. I was fully convinced that I was in control of the music, conducting before a large crowd and fully immersed in the glorious sound of violins.

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Photo credit: NYrej.com

Heels of Steel follows the journey of Bridget Steele, the Bronx-born, tough-as-nails and sexy construction company CEO, who is determined to be the first woman to get a contract to build a New York City skyscraper. Fighting for her life and career in the male dominated world of the Big Apple's real estate industry, Steele also finds herself falling for her biggest rival, who could impede her rise to the top. In this summer's hottest beach read, Kavovit gives readers a look into the cut-throat business of hardhats and hammers, delving into the sexism, corruption, harassment and how far people will go to land a contract.

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Influential Voices

Our mission

Swaay is dedicated to elevating female voices and changing the narrative by celebrating the stories of women who are challenging the status quo and giving them a platform to participate in more meaningful conversations.
Badass Babes Join our virtual dinner table of friends and friends of friends who came together to trade notes, offer support and share insider secrets. Badass Babes only need apply.
Age = experience and we've got that here. Join our community of over 45 ladies who are owning it, running it, stepping back in, and reinventing themselves.
In Partnership With Brains Over Blonde
We're told life is full of choices and to succeed you have to "act more like a man." We're not having it. In this post #MeToo and #TimesUp world, we celebrate our strength as women. You don't have to choose between femininity and success. Ladies, let's harness our power.
Starting a company is awesome, empowering, and exhilarating but it can also be scary, hard, or just plain grueling. There is so much to do but don't let that get you down. Listen to the ladies who are in the throes. We're with you.
Drop in on the conversations we are having with a variety of experts, ask them anything, and discuss with other women in the group. This is our "TED stage" where we host interesting people sharing the work they are doing, telling their stories, and sharing their perspectives.
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Seriously. Money makes the world go around and more importantly, it helps to fund our businesses, our hustles, and our side hustles. We're talking Venture Capital firms and strategies to get a piece of the pie no matter what stage your business is in.
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