Photo Courtesy of US News Health
Business 25 March 2018
It's never too early to teach girls the power of being a woman and showing them the steps they need to take to be as successful as possible. GiRLiFE, a company created by Melody Pourmoradi, has not only made empowering girls simple but it also allows women to earn an income while doing it!
The business provides girls with enriching educational programs and activities, like nutrition workshops and fun crafts to do, that anyone who wants to can host. Pourmoradi, inspired by her twin daughters and her own childhood, wanted more ways to show girls the power that lies inside of them, so she decided to start her workshopping empowerment company, GiRLiFE. We chatted with her to answer all of our burning questions about this almost 'too good to be real' business.
I felt a very deep calling to introduce young girls to empowerment principles from a young age that could change the course of their lives for the better.
1. Can you explain to us how GiRLiFE works?
Sure! GiRLiFE is a digital training that gives passionate women across the globe access to an exclusive girls empowerment curriculum, one that enables them to create their own successful GiRLiFE group in their community.
2. How does GiRLiFE get women involved in running these empowerment workshops?
We welcome women who are looking to create a positive impact on the future generation of women to join our mission. Through our digital platform, facilitators have access to unique lesson plans, nutrition projects, crafts illustrating each workshop theme, resource lists etc. We essentially provide them with the A-Z of what they will need to get up and running as a facilitator.
3. Can anyone get involved in GiRLiFE or is there a criteria people have to meet?
In essence, to become a GiRLiFE facilitator, our criteria are that you are a woman who feels a deep calling to introduce young girls to tools that will support them to move gracefully and mindfully through their lives. The training gives women the confidence and the know-how that they need to step into their own power while empowering their local girls.
4. How many workshops have been done?
I have piloted dozens of workshops in my own community. To date, we have 30+ facilitators across North America and Asia sharing the GiRLiFE message on a weekly basis in their hometowns.
5. What do girls learn during the workshops?
The girls learn that they each have many unique super-powers inside of them. They are taught to access their own inner wisdom, to use gratitude to positively shape their lives and to truly understand that they are brilliant and powerful beyond measure...each in their own unique way. Workshop themes include: Kindness Rocks, Intuition & Finding Your Voice, Meditation, Happiness is a Choice I Make..among many others.
The girls learn that they each have many unique super-powers inside of them. Photo Courtesy of White House Black Market
6. How much do the workshops cost and what benefits do girls get with their payments?
Workshops are approximately $40 for a two-hour session. Girls walk away with A) a group of like-minded friends B) the understanding that the power to create a fun-filled and positive life is already within each of them C) the knowledge that the thoughts they feed their minds, along with the foods they choose to feed their bodies, impact their overall well being.
7. What made you think of GiRLiFE?
After struggling with anxiety and feelings of not being “good enough" in my own girlhood, and having twin daughters myself, I felt a very deep calling to introduce young girls to empowerment principles from a young age that could change the course of their lives for the better. I have worked as a women's life & wellness coach for the last ten years and in my experience, as grown women, we are working towards unlearning fears that were unconsciously placed upon us as children. Setting young girls up with a solid foundation that gives them access to their own authentic self is paramount so that they do not need to spend their adult years uncovering layers of societal demands and constraints that were placed upon them and made them forget who they truly are.
Now more than ever, our future generation of women needs to know how to use their voices and own their power. Photo Courtesy of White House Black Market
8. What do you hope to see for the future of GiRLiFE?
My goal is to see multiple GiRLiFE workshops in every community across the globe. Now more than ever, our future generation of women needs to know how to use their voices and own their power.
9. What is the ultimate goal you have for the company?
My ultimate goal for the company is to see the curriculum expand even further (we just launched part two of the series this past month!) while growing our audience through different mediums such as books, podcasts and other helpful tools to support young girls through every stage of their lives.
10. What struggles have you faced with starting GiRLiFE?
One of my biggest struggles in creating this platform is that it was difficult to effectively share my vision others. The business model is unique in nature because while we are striving to bring empowerment to young girls, we are also aiming to financially and personally empower the women who become facilitators for the GiRLiFE program. Not only are these women nurturing their own inner child with these principles, but they are being compensated for the good work they are putting out into the world.
11. What has been the most rewarding part of creating GiRLiFE?
There have been so many rewarding components to beginning this journey. Hearing from parents who share that their daughter has used her GiRLiFE tools to move through anxiety, school pressures, and other fears is really a full circle moment for me. Also, having my facilitators share with me that doing this work has elevated them and given them a new sense of purpose is meaningful to me in a way that is difficult to put into words.
12. What advice do you have for girls who want to start their own companies?
I would tell them this: “know and believe that any idea that you have ever imagined can and will come to life if you believe in your own power and take the steps to making this dream a reality. It's all inside of you! The world needs that special brand of magic that only you can share."
4 min read
One of the few things I remember from grade school biology is the concept of tropism. In plain language, tropism is the reaction of a living thing, like a plant, towards a stimulus like sunlight or heat. You've likely seen this before but just didn't recognize it for what it was. If you've ever seen the leaves of a potted plant bending towards a windowpane, that's tropism in action. The plant is bending towards the sunlight.
If you've ever seen the leaves of a potted plant bending towards a windowpane, that's tropism in action.
In our everyday lives, we are all inundated with stimuli throughout the day. The driver in front of us that stalls at the yellow light and zooms through the red light, leaving us behind to wait. Or the customer service rep that leaves us on hold for an ungodly amount of time, only for the call to prematurely drop. There are so many examples both common and unique to our individual lives. The trouble begins when we form the habit of responding to everything — particularly negative stimuli. By doing this, our mental peace is disrupted and diverted making us slaves to whatever happens to happen. Much like the plant bending towards sunlight, we oftentimes react and lean into whatever is happening around us. Now take that concept and multiply it by the number of things that can happen in a day, week, or month. What happens to you mentally with so many emotional pivots?
For me, the result is: Restlessness. Anxiety. Sleepness. Mindless Eating. Everything besides peace of mind.
Much like the plant bending towards sunlight, we oftentimes react and lean into whatever is happening around us.
Earlier this year, something pretty trivial happened to me. I'm sure this has happened to you at some point in your life also. I was walking through a door and, as I always do, glanced back and held the door longer and wider than normal for the person coming behind me. My gracious gesture was met with silence — no thank you, no smile, not even a nod. I remember being so annoyed at this travesty of justice. How dare they not acknowledge me and thank me for holding the door? After all, I didn't have to do it. I know I spent the next few hours thinking about it and probably even texted a few friends so that they could join in on my rant and tell me how right I was to be upset. In hindsight, I should not have allowed this pretty petty thing to occupy my mind and heart, but I did. I let it shake my peace.
I've since taken some classes on mindfulness and what I've learned (and I'm still learning) is the art of being aware — being aware of the present and my feelings. Recognizing when I'm triggered towards annoyance or anger gives me the opportunity to take a step back to understand why and assess whether it deserves my attention and energy. We're all human and having emotions is part of the deal but as mindful adults, it's critically important to choose what you're going to care about and let everything else pass along. There are several tools on the market to help with this but the Headspace app has really helped me in my mindfulness journey. The lessons are guided and coupled with some pretty cute animations.
Recognizing when I'm triggered towards annoyance or anger gives me the opportunity to take a step back to understand why and assess whether it deserves my attention and energy.
Over the course of the next week, I'd like to challenge you to pay more attention to your reactions. How aware are you of how you allow your environment to affect you? Are you highly reactive? Do you ruminate for hours or even days on events that are insignificant in your life? If so, practicing a bit of mindfulness may be the way to go.