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Is Your Side Hustle Working For You?

Career

More and more people are opting to add a side hustle to their resume, not just to make more money, but as a way to pursue a passion.


Side hustle income can help you pay down debt, contribute to your emergency fund, save for retirement, or allow you to take the vacation of your dreams. There are literally endless possibilities for ways to make extra income, so I won’t get into that here. Instead, I will focus on strategies for how to build the perfect side hustle for you and make the most of your efforts.

Decide What Kind of Hustle Works for You

Whether it’s blog writing, freelance photography, or flipping furniture on Craigslist, there are many ways to find the perfect side hustle for your lifestyle. Creating a hustle out of what you love is important because, even though it’s extra money, it’s also extra work. Think about what your hobbies, interests, and talents are. Next, consider what you want out of it. Is your goal to build a substantial second income stream, or are you more focused on just making a small profit out of a hobby or interest? Do you have plans to eventually pursue this full-time or will it always be a side hustle? Do you have time to commit to a regular schedule or will it be occasional work when you have time? These are all things to consider when determining the right side hustle for you.

Determine Your Source of Business

In order to make money from your hustle, you’ll need to find people to pay for your products or services. First, identify your target market. Are you selling directly to consumers or do you plan to freelance for other businesses? Next, identify key ways to market your business. Whether it's building a social media presence, using Craigslist ads, listing your services on freelancer sites like Upwork or Fiverr, distributing flyers, joining an industry network, or depending on word-of-mouth referrals, consider which marketing methods will work best for generating leads.

Taking the time to develop a strategy will help you reach your goals and achieve success sooner.

Talk to Others

Reaching out to others – whether it’s a friend or a stranger in the business – for advice can really affect the success of your side hustle. Take the time to reach out to people who can help you – you might be surprised at how willing people are to offer advice and lend a hand.

Start Small

Whether you plan to eventually turn your side hustle into a full time income stream or just make a little extra money on the side, it is important to manage your expectations. Remember that no business finds success overnight! Be prepared to start small. As you gain experience and learn how much you can realistically manage, your business will evolve in a way that fits into your life.

Consider Working for Free

Even though you want to generate a secondary source of income, you may want to consider starting off working for free. This will allow you to demonstrate your talent to new customers, build up your portfolio, give you a list of references and contacts, and build up your experience. A side hustle is an investment of your time and skills, and you should consider focusing on building your business the right way – even if it means not making money right away.

Starting a side hustle is bound to have a few bumps along the road. And managing your 9-to-5, your family, your house, you social life and a side hustle can be a lot. Using the above tips to help you get started will help you ensure the success of your side hustle and help you to enjoy its ups and downs.

Culture

A Modern Day Witch Hunt: How Caster Semenya's Gender Became A Hot Topic In The Media

Gender divisions in sports have primarily served to keep women out of what has always been believed to be a male domain. The idea of women participating alongside men has been regarded with contempt under the belief that women were made physically inferior.


Within their own division, women have reached new heights, received accolades for outstanding physical performance and endurance, and have proven themselves to be as capable of athletic excellence as men. In spite of women's collective fight to be recognized as equals to their male counterparts, female athletes must now prove their womanhood in order to compete alongside their own gender.

That has been the reality for Caster Semenya, a South African Olympic champion, who has been at the center of the latest gender discrimination debate across the world. After crushing her competition in the women's 800-meter dash in 2016, Semenya was subjected to scrutiny from her peers based upon her physical appearance, calling her gender into question. Despite setting a new national record for South Africa and attaining the title of fifth fastest woman in Olympic history, Semenya's success was quickly brushed aside as she became a spectacle for all the wrong reasons.

Semenya's gender became a hot topic among reporters as the Olympic champion was subjected to sex testing by the International Association of Athletics Federations (IAAF). According to Ruth Padawer from the New York Times, Semenya was forced to undergo relentless examination by gender experts to determine whether or not she was woman enough to compete as one. While the IAAF has never released the results of their testing, that did not stop the media from making irreverent speculations about the athlete's gender.

Moments after winning the Berlin World Athletics Championship in 2009, Semenya was faced with immediate backlash from fellow runners. Elisa Cusma who suffered a whopping defeat after finishing in sixth place, felt as though Semenya was too masculine to compete in a women's race. Cusma stated, "These kind of people should not run with us. For me, she is not a woman. She's a man." While her statement proved insensitive enough, her perspective was acknowledged and appeared to be a mutually belief among the other white female competitors.

Fast forward to 2018, the IAAF issued new Eligibility Regulations for Female Classification (Athlete with Differences of Sexual Development) that apply to events from 400m to the mile, including 400m hurdles races, 800m, and 1500m. The regulations created by the IAAF state that an athlete must be recognized at law as either female or intersex, she must reduce her testosterone level to below 5 nmol/L continuously for the duration of six months, and she must maintain her testosterone levels to remain below 5 nmol/L during and after competing so long as she wishes to be eligible to compete in any future events. It is believed that these new rules have been put into effect to specifically target Semenya given her history of being the most recent athlete to face this sort of discrimination.

With these regulations put into effect, in combination with the lack of information about whether or not Semenya is biologically a female of male, society has seemed to come to the conclusion that Semenya is intersex, meaning she was born with any variation of characteristics, chromosomes, gonads, sex hormones, or genitals. After her initial testing, there had been alleged leaks to media outlets such as Australia's Daily Telegraph newspaper which stated that Semenya's results proved that her testosterone levels were too high. This information, while not credible, has been widely accepted as fact. Whether or not Semenya is intersex, society appears to be missing the point that no one is entitled to this information. Running off their newfound acceptance that the Olympic champion is intersex, it calls into question whether her elevated levels of testosterone makes her a man.

The IAAF published a study concluding that higher levels of testosterone do, in fact, contribute to the level of performance in track and field. However, higher testosterone levels have never been the sole determining factor for sex or gender. There are conditions that affect women, such as PCOS, in which the ovaries produce extra amounts of testosterone. However, those women never have their womanhood called into question, nor should they—and neither should Semenya.

Every aspect of the issue surrounding Semenya's body has been deplorable, to say the least. However, there has not been enough recognition as to how invasive and degrading sex testing actually is. For any woman, at any age, to have her body forcibly examined and studied like a science project by "experts" is humiliating and unethical. Under no circumstances have Semenya's health or well-being been considered upon discovering that her body allegedly produces an excessive amount of testosterone. For the sake of an organization, for the comfort of white female athletes who felt as though Semenya's gender was an unfair advantage against them, Semenya and other women like her, must undergo hormone treatment to reduce their performance to that of which women are expected to perform at. Yet some women within the athletic community are unphased by this direct attempt to further prove women as inferior athletes.

As difficult as this global invasion of privacy has been for the athlete, the humiliation and sense of violation is felt by her people in South Africa. Writer and activist, Kari, reported that Semenya has had the country's undying support since her first global appearance in 2009. Even after the IAAF released their new regulations, South Africans have refuted their accusations. Kari stated, "The Minister of Sports and Recreation and the Africa National Congress, South Africa's ruling party labeled the decision as anti-sport, racist, and homophobic." It is no secret that the build and appearance of Black women have always been met with racist and sexist commentary. Because Black women have never managed to fit into the European standard of beauty catered to and in favor of white women, the accusations of Semenya appearing too masculine were unsurprising.

Despite the countless injustices Semenya has faced over the years, she remains as determined as ever to return to track and field and compete amongst women as the woman she is. Her fight against the IAAF's regulations continues as the Olympic champion has been receiving and outpour of support in wake of the Association's decision. Semenya is determined to run again, win again, and set new and inclusive standards for women's sports.