Business 12 December 2016
It was upon pouring myself my second coffee of the day in our spacious 13th floor WeWork space that it dawned on me; I work somewhere cooler than most, and it’s not even that cool.
There’s two businessman across the long counter top from me in deep conversation over greasy burritos. I can hear snippets of their conversation, and if I was nosier I could hear it all. Not being the slightest bit interested in anything other than what’s going into their mouths however, I neglect the idioms of their speech for an overall grasp of the situation - that nobody expects me to be of corporate espionage, or mischief. Everybody works seamlessly here, in harmony almost, not bothered by the whir of other business going on around them in a constant rhythm of phone calls, heavy-heeled steps and buzzers. The day is fluid and so are the movements in and out of the glass enclosures. WeWork is not a fixed abode - it’s a new-age office, reflective of a workspace revolution, one that is undoubtedly affecting employee culture and productivity.
Our neighbors here at in this communal office are an amalgamation of industries: fashion, finance, tech and every other clique imaginable. We tussle with each other in the lounge room, share beers on a Friday and mindlessly admire each other’s office spaces and attire before questioning the optics or functionality of their business and wondering if everyone will survive the next decade in the business world. Who are we? It doesn’t really matter, we’re not competitors, we're just sharing this inclusive and modern space one sip of hot coffee at a time.
It was perhaps Google who lead the way, ushering out the cubicled dark ages and ushering in a new era of fun working environments, artfully-designed open spaces and a litany of cost-free perks like nap rooms, workout classes and catered lunches - but it quickly caught on. Gone are the days of traditional and tightly packed cubicle-planned office floors. Gone are the days when office functionality spanned 9-5 in a hot, penned-in space. Modern corporations are now creating spaces people want to work at rather than where they have to work - where you’ll be happy to stay longer, lousy with the beauty and relaxed nature of your surroundings. This win-win situation makes us wonder, are these beautiful new-age spaces helping employers in the long-run? Are they actually causing employees to stay longer and work harder?
With so much confetti around a work room, one has to wonder if a professional level of working focus is being compromised. Are people getting more done - or are these upgraded aesthetics a way to make people give more to their business lives? We’ve asked Alex Cohen -Lead, Commercial Specialist for brokerage CORE, to comment on the changes occurring in workspace lay-out and how this is affecting the average workers’ psyche. Cohen, who has years of concentrated analysis and research at his back, does believe that open office spaces are the way forward, and barring any serious complications, will be the eventual model for most offices of the future.
"They create campuses with amenities that are all designed to motivate their people to stay as long as possible in the workplace."
- Alex Cohen
Technology companies have paved the way for this office model, lead by giants like Google, LinkedIn, Facebook, and Airbnb. Workers have responded particularly well to the change - receptive to the ease with which ideas can be shared across a room, conundrums cracked over a large table and naps taken in designated ‘quiet’ areas. These billion dollar companies are thriving and attracting the world’s brightest minds not least for the status, but for the amenities that come part and parcel with working in these environments. The office formula is no longer desk + computer + chair = ready. Instead it is gym, restaurant, iPad lab, nap room, bean bag area x open spaces = internet. The mobilization of devices means nobody needs a fixed abode anymore - you can work from anywhere - including the treadmill.
"Some people work very productively in an open environment where the stimulation of people and ideas energizes them to be creative and effective," says Cohen. "For companies in technology in particular, like Facebook or Google, the constant interaction that a very open work space allows appears to foster team work and in essence forces people to share ideas and challenges.
For individuals with ADD, learning or working in a very open environment hurts their productivity – this has been proven in research – as the distractions that an open space create stifle their attention span and focus."
It’s those companies and industries that have been around since the dark ages — before the internet — that have put up the most resistance to the new office models, with law firms vehement about rejecting the change, barring a few in London, and banks, slow to embrace hashing out fledgling finance ideas over long tables with people you barely know. At its base, this model focuses on an interaction and inclusion with your team the likes of which old-school bankers and lawyers holed up in corner offices have never seen before - the adjustment is strange and almost alien - but it’s coming. Being a team is non-negotiable these days, in these offices.
To up the ante at her business, Virginia girl-boss Sarah Everhart, has revolutionized her office by introducing collaborative boxing and dancing workouts into the work week to adrenalize her colleagues into action. Sarah’s attitude behind the shift has invigorated her staff whilst encouraging them into a fitter working week. The exercise involved releases endorphins (making everyone happier), but also boosts team morale and cultivates a sense of company spirit.
"We are pushing ourselves to be the best version of ourselves that we can be, and I believe that has translated naturally into the work environment."
- Sarah Everhart
Everhart’s firm has reaped the rewards of team training, as have the likes of Google, Facebook and their techie comrades, who spend millions each year on team outings and sessions - keeping them at the top of those ‘Best places to work’ lists churned out yearly.
Social psychologists, big corporations and activity leaders have clashed heads and produced a new working system that is pushing the envelope for open and inclusive office spaces, and I can’t imagine it's going to stop. Watch this space as the cubicle continues to disappear and inclusion becomes the new norm.
5 Min Read
I recently traveled to Paris to attend the International Master Course on Aging Science (IMCAS) and met with some incredible doctors from around the world to learn the latest trends in aesthetic medicine— the field of improving cosmetic appearance through medical procedures. My practice in Los Angeles serves a truly diverse and international clientele, and these conferences are a great way for me bring the latest global procedures and products back home for my patients.
Here are my three biggest global beauty takeaways from the trip! Face threads are an increasingly popular procedure to quickly and efficiently rejuvenate your look, and they can be easily tailored to your needs. The V-shape jawline contour is big in South Korea, if you're looking for something more transformative. Whereas women in Paris are embracing the art of aging naturally while still looking flawless with the help of minimally invasive threads.
Another big trend in global beauty is the process of utilizing radiofrequency therapy to heat the skin in order to reduce lines and loose skin. This incredibly advanced technology is now being used all over the body, especially on the face and vagina.
Finally, this may not be a specific global beauty trend, but the gender dynamics of beauty are majorly shifting in terms of both providers and patients. More women are entering aesthetics as providers and more men are utilizing aesthetics as patients. Italy has a quickly growing population of male patients, and in Brazil the gender breakdown is already 50/50!
Those were my major global beauty lessons from this trip, but I also spoke with several doctors directly about how their practices are shifting with the times. Here are some of the amazing doctors from all over the globe that I had the pleasure of meeting with in Paris, as well the latest products and therapies they recommend! The world of beauty is shifting, and we're going right to the source.
Dr. Bernard Peyronnet is a dermatologic surgeon whose patients include French celebrities and international royalty. He's based in the heart of Paris, working out of a gorgeous office that doubles as his home. Dr. Peyronnet revolutionized aesthetics by introducing the noninvasive chemical peel. He also loves adding subtle threads to a woman's face or body to create natural-looking improvements in contour, texture, or lift. French women never want to look like they've had work done. He calls his method the "French touch," which results in flawless results that keep everyone guessing.
As you can see, there have been some truly amazing global beauty advances in the field of aesthetic medicine, with doctors around the world continuing to innovate and refine their offerings. My time in Paris was so informative and inspiring, and I cannot wait to pass some of that knowledge on to my patients (and you!). If you would like to learn more about how the newest trends in aesthetics can help you achieve your desired look, please contact my office at doctorrahi.com to book a consultation!