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Why Join Swaay?

Welcome to SWAAY - a membership platform elevating female voices.
Join our network of influential women for $7.99/month
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Become a SWAAY Voice and start submitting and self-publishing your stories and opinion pieces
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The Latest
Photo Courtesy of The Laundress

When their frustration with current fabric care options had fashionistas Gwen Whiting and Lindsey Boyd worn out, the two entrepreneurs made it their mission to start a new niche and launch their very own at-home, eco-friendly laundry detergent line.

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The hiring process is so stale that you really do not need to get that creative to be unusual. I find it fascinating how our society has yet to figure out how to engage in relational dynamics that are actually focused on joint problem solving as opposed to an evaluator/evaluatee framework.

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CBD products are all the rage right now, and if early indicators hold, it will remain this way for the foreseeable future. If you haven't heard about CBD, it's time to up your social exposure because CBD is everywhere. CBD products claim to offer relief for everything from pain to inflammation, treatment for anxiety disorders, and a myriad of other ailments. Because of the multiple uses, CBD has caught the attention of today's consumer. This has resulted in a flurry of CBD brands flooding the market and has made breaking out of the brand noise feel like the Wild West. Add to this consumers confusion about the seemingly similar CBD products available for sale, and you have one monumental marketing challenge on your hands. I haven't even talked about the regulatory environment, platform restrictions and other limitations CBD brands already face. What's a CBD brand to do? This article will break down the top 3 strategies CBD marketers should use to stand out from the crowd.

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It all started on a Saturday evening. I was in the shower and thought to myself "do I have time to wash my hair AND glue on my lashes? Ugh, why do lashes have to take so much time?"

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Have you ever wondered what makes the risky business of entrepreneurship so enticing for immigrants? As an immigrant entrepreneur who also happens to be the child of two immigrant entrepreneurs, I've noticed that the mindsets, habits and values practiced by immigrants largely contribute to their overall success as entrepreneurs.

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Influential Voices

Our mission

Swaay is dedicated to elevating female voices and changing the narrative by celebrating the stories of women who are challenging the status quo and giving them a platform to participate in more meaningful conversations.
Badass Babes Join our virtual dinner table of friends and friends of friends who came together to trade notes, offer support and share insider secrets. Badass Babes only need apply.
Age = experience and we've got that here. Join our community of over 45 ladies who are owning it, running it, stepping back in, and reinventing themselves.
In Partnership With Brains Over Blonde
We're told life is full of choices and to succeed you have to "act more like a man." We're not having it. In this post #MeToo and #TimesUp world, we celebrate our strength as women. You don't have to choose between femininity and success. Ladies, let's harness our power.
Starting a company is awesome, empowering, and exhilarating but it can also be scary, hard, or just plain grueling. There is so much to do but don't let that get you down. Listen to the ladies who are in the throes. We're with you.
Drop in on the conversations we are having with a variety of experts, ask them anything, and discuss with other women in the group. This is our "TED stage" where we host interesting people sharing the work they are doing, telling their stories, and sharing their perspectives.
In partnership with SoGal Ventures
Seriously. Money makes the world go around and more importantly, it helps to fund our businesses, our hustles, and our side hustles. We're talking Venture Capital firms and strategies to get a piece of the pie no matter what stage your business is in.
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