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4 Fun Activities for Women Wanting to Get in Shape This Summer

Lifestyle

So, you've decided that this summer you're finally going to launch that diet and exercise regimen you've been procrastinating on for so long. Summer is the perfect time to get in shape because the heat makes you sweat, which aids in burning calories.


Of course, the beautiful weather also makes it a wonderful time for the kind of outdoor activities that will have your physique toned up in no time. However, not all exercises are fun, and some activities aren't ideal for women who want to build a slender and sleek frame, as certain training types will lead to the development of bulky muscle mass. With that said, here are four challenging physical activities and sports that are perfect for women who are trying to get in shape during the summertime:

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Roller Skating

Roller skating is one of those activities that are great for the entire family. While men can also benefit from this entertaining physical pastime, the motions and movements involved in roller skating make it a great toner for the legs, buttocks, and thighs, which are obviously areas that many women would like to refine and improve. Plus, it never really feels strenuous, so it's something you can do all summer long without feeling like you're exercising. However, it's good to make sure you're opting for roller skates for women instead of just a general unisex pair, as women's roller skates are usually more lightweight with girly aesthetics.

Swimming

Swimming is one of the most effective ways to build stamina and endurance without putting a lot of strain on your joints, ligaments, and muscles. It also contributes towards a more lean and athletic physique while contouring the entire body simultaneously. Furthermore, swimming in the ocean can be great for your skin because the saltwater cleanses your pores of excess oil and dirt. You might even want to consider joining a community swim team to take a more guided approach.

Volleyball

It's no secret that volleyball is a popular sport for women. It's also very well-known that volleyball players often have a shape that many women would love to have. Of course, any activity that has you running and jumping so frequently is going to work wonders on your lower body, and the constant slapping and batting motions that you make towards the ball also help build core strength and slim your arms.

Tennis

Tennis is a bit hard on the joints and may require more practice before you're actually able to play competitively, but if you're willing to put in the hard work, it will reward you with the lean and toned body that tennis players are known for having.

Why Not Try All Four?

If you can't honestly state that you've tried all four of the above activities for extended periods, then you don't really know for sure how much of an impact they might have on your weight loss effort. Spend a week trying each of them before you decide which one will be your go-to activity for weight loss this summer.

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Business

How These Co-Founders Exited for $100M Without Any VC Funding

When their frustration with current fabric care options had fashionistas Gwen Whiting and Lindsey Boyd worn out, the two entrepreneurs made it their mission to start a new niche and launch their very own at-home, eco-friendly laundry detergent line.


With a mission of turning an everyday domestic chore into a luxurious experience, these entrepreneurs not only conjured up an idea for an unconventional product line, but they successfully built their business while turning down the offer of every venture capitalist to knock on their door.

Gwen Whiting and Lindsey Boyd co-founded The Laundress in 2004 after dealing with their own personal frustrations with limited clothing care options. Whiting, having worked at Ralph Lauren in design and Boyd having worked at Chanel in corporate sales, soon accumulated a stylish wardrobe of designer pieces as perks of their jobs in the fashion industry. However, the duo quickly realized that the maintenance required for upkeeping these items were far from adequate. Laundry products on the market at the time did not cater to delicate textures and fabrics such as tweed blazers, cable-knit cashmere and silk blouses. Taking their clothing to the dry cleaners also proved hopeless as their clothing would often come back with stains or even be ruined despite the overload of chemicals used to clean them. With nowhere left to turn, Whiting and Boyd were determined to create their own laundry solutions designed for specific fabrics.

Not only did the entrepreneurs develop the business expertise needed to finally begin their own company, but they also shared the same educational background that equipped them to pursue their unconventional business venture. Whiting and Boyd met in college as students at Cornell University majoring in Fiber Science, Textile, and Apparel Management and Design. The pair was introduced by a mutual friend and instantly knew they would become business partners. "It was inevitable that we were going to have a business together. We are both extremely entrepreneurial by nature, and it was one of the connections that we instantly shared" said Whiting. After focusing on pursuing their own individual careers for a while, Whiting and Boyd quickly discovered a void in the fabric care marketplace when their clients would continuously inquire about the upkeep of their designer pieces.

The entrepreneurial duo was committed to researching and developing their own eco-friendly laundry products and soon launched their own at-home solutions for specific fabrics like silk, wool and denim, which ultimately eliminated the need for dry cleaning for those particular items. Despite their products filling a necessary void in the market, it quickly became challenging for the founders to persuade people to shift their focus away from traditional laundry care options in order to try their products. However, Whiting and Boyd believed in their mission for the Laundress and bootstrapped from the very beginning, refusing all venture capital funding with the goal of growing organically. In order to be successful, they had to get creative in fundraising. "In the very early days, we funded business development by hosting a 'for profit' party at a New York City restaurant and inviting friends, family, co-workers, etc. to support our new venture. That was pre-Kickstarter and an inventive way to make everyone feel a big part of our decision to be entrepreneurs," said Whiting.

While turning down VC funding as new entrepreneurs seems unimaginable, it is as equally unfathomable to consider how these women gained national traction without social media, all the while hustling to fund their business. For Whiting and Boyd, who started their business before social media existed, it was imperative that they promote their brand by leveraging the resources they had available to them. The CEO's were one of the first to sell consumer goods, let alone detergent, online with the goal of reaching a national audience. Despite having limited retail distribution, they leveraged the power of their website and became featured in publications on both a national and international scale. "Before social media platforms existed, we nurtured our own Laundress community with engaging content on our website, step-by-step tutorials on our blog, and one-on-one communication through our Ask The Laundress email," Whiting explained. With technology evolving and the birth of social media platforms, the founders expanded the conversation about their products from website, blog and email to platforms like Facebook and Instagram.

As female entrepreneurs, Whiting and Boyd faced additional hardships as misconceptions about their mission ultimately proved to disappoint more than it encouraged them. As women selling luxury detergent, there existed a preconceived notion that funding would be more easily attainable based upon their gender.

"Everyone thought it was easy to access capital as female entrepreneurs, but it was actually very challenging. We had this unique and disruptive idea within a very traditional space and it was hard to get people on board at first. It's been a continuous journey to educate people in fabric care and home cleaning," said Boyd.

Reflecting on their journey as entrepreneurs, the founders express no regrets about refusing to accept venture capital throughout the process. "Over the years, we could never quantify the cost benefit of VC funding so we continued to grow organically and remain independent by funding ourselves with credit cards and loans," explained Boyd. While their decision proved fruitful, the duo expressed their consideration towards other entrepreneurs who may not be able to fully fund their business as they grow. Because funding is a situational experience, entrepreneurs must ultimately do what is best for their business as no one path is optimal for every entrepreneur or every business.

With an increasing amount of women entering entrepreneurship with their own unique set of products or services, the CEO's offer up one piece of advice on how female entrepreneurs can be successful in their endeavors.

Whiting: "Our advice to anyone looking to build their brands: Have a strong business plan and vision. If you are not disciplined to write a business plan first then you are not disciplined to start a business. Get your ideas down so you ask yourself the right questions; it helps you get organized and plan next steps."

Boyd: "Create quality products without sacrificing the ingredients—no cutting corners. What you create should be the most important piece. Stay passionate, and trust your instincts and follow your gut—something woman are awesome at!"