#SWAAYthenarrative

10 Reasons You Should Hire an Expert

If you're a business owner or entrepreneur trying to move to the next level, you might think you can do it all, but the reality is, no one has expertise in everything, not to mention the time to handle every single task thrown your way.

While you might think you can't afford to hire an expert to help, in the long run, you probably can't afford not to.

These are just 10 of the many reasons you should hire an expert.

Keep the Financial Wheels Turning

Many businesses, if not most, have been hit by the Covid-19 slump, experiencing major impacts no matter how established. As of July 10, 2020, 55% of businesses listed on Yelp were shut down for good, according to MarketWatch. It can be very challenging to keep the financial wheels turning with less revenue coming in, but by hiring the services of an economic research consultancy, their economic experts may have the knowledge and experience needed to help keep you afloat.

Accounting

One of the most common areas a small business decides to hire an expert for help with is accounting. If you're not a financial expert, it can take a significant amount of time to learn all the necessary skills. An experienced accountant can often manage this area for multiple businesses to save you money while improving efficiency.

Marketing

Business owners rarely have enough time to market their products and services the right way, meaning learning all the different marketing techniques and how to implement them on platforms. Nearly all businesses can benefit from a marketing expert when it comes to increasing sales and overall growth.

Sales

If you don't have the time and/or expertise to make sales calls and close those deals, a sales professional can help you bring in more business, as well as set up funnels and processes that can help ensure deals are closed.

Information Technology (IT)

Many companies hire IT experts, something that can easily be outsourced to handle any tech issues you might have. They can help ensure you have the right tools and knowledge to employ the best technology, manage tricky IT problems, and make sure your systems, servers, and computers are performing like they should.

Customer Service

Good customer service can be the key to success. Hiring an expert in the field can help ensure you're providing the best, a great way to scale up your business.

Improve Overall Operations

Hiring an operations consultant may be one of the best things you can do to optimize your operational processes, such as cutting costs, increasing efficiency, and improving quality. They often work with businesses well beyond providing advice, becoming involved through implementation and deployment.

Content Strategy

A content strategist will help you create content that can drive sustainable growth. They'll dig into who your customers are, what their needs and desires are, and how your company can meet those needs to create content aimed at various stages of the buying cycle and different marketing purposes.

Web Design

A web designer can help your company stand out online, giving your prospects a reason to take notice of your marketing efforts, which drives further growth.

Administrative Assistance

As a business owner, you probably don't want to spend your valuable time doing clerical tasks or posting on social media. A virtual assistant is an expert who can handle everything from your inbox to social media posts.

3 min read
Culture

Please Don't Forget to Say Thank You

"More grapes, please," my daughter asked, as she continued to color her Peppa Pig drawing at the kitchen table.

"What do you say?" I asked her, as I was about to hand her the bowl.

"More grapes?"

I shook my head.

"Please?"

I stood there.

"I want green grapes instead of red grapes?"

I shook my head again. I handed her the bowl of green grapes. "Thank you. Please don't forget to say thank you."

"Thank you, Momma!"

Here's the question at hand: Do we have to retrain our leaders to say thank you like I am training my children?

Many of us are busy training our young children on manners on the other side of the Zoom camera during this pandemic. Reminding them to say please, excuse me, I tried it and it's not my favorite, I am sorry, and thank you. And yet somehow simple manners continue to be undervalued and underappreciated in our workplaces. Because who has time to say thank you?

"Call me. This needs to be completed in the next hour."

"They didn't like the deck. Needs to be redone."

"When are you planning on sending the proposal?"

"Did you see the questions he asked? Where are the responses?"

"Needs to be done by Monday."

Let me take a look. I didn't see a please. No please. Let me re-read it again. Nope, no thank you either. Sure, I'll get to that right away. Oh yes, you're welcome.

Organizations are under enormous pressure in this pandemic. Therefore, leaders are under enormous pressure. Business models collapsing, budget cuts, layoffs, or scrapping plans… Companies are trying to pivot as quickly as possible—afraid of extinction. With employees and leaders everywhere teaching and parenting at home, taking care of elderly parents, or maybe even living alone with little social interaction, more and more of us are dealing with all forms of grief, including losing loved ones to COVID-19.

So we could argue we just don't have time to say thank you; we don't have time to express gratitude. There's too much happening in the world to be grateful for anything. We are all living day to day, the pendulum for us swinging between surviving and thriving. But if we don't have the time to be grateful now, to show gratitude and thanks as we live through one of the most cataclysmic events in recent human history, when will we ever be thankful?

If you don't think you have to say thank you; if you don't think they deserve a thank you (it's their job, it's what they get paid to do); or if you think, "Why should I say thank you, no one ever thanks me for anything?" It's time to remember that while we might be living through one of the worst recessions of our lifetimes, the market will turn again. Jobs will open up, and those who don't feel recognized or valued will be the first to go. Those who don't feel appreciated and respected will make the easy decision to work for leaders who show gratitude.

But if we don't have the time to be grateful now, to show gratitude and thanks as we live through one of the most cataclysmic events in recent human history, when will we ever be thankful?

Here's the question at hand: Do we have to retrain our leaders to say thank you like I am training my children? Remind them with flashcards? Bribe them with a cookie? Tell them how I proud I am of them when they say those two magical words?

Showing gratitude isn't that difficult. You can send a thoughtful email or a text, send a handwritten card, send something small as a gesture of thank you, or just tell them. Call them and tell them how thankful you are for them and for their contributions. Just say thank you.

A coworker recently mailed me a thank you card, saying how much she appreciated me. It was one of the nicest things anyone from work has sent me during this pandemic. It was another reminder for me of how much we underestimate the power of a thank you card.

Apparently, quarantine gratitude journals are all the rage right now. So it's great if you have a beautiful, leather-bound gratitude journal. You can write down all of the people and the things that you are thankful for in your life. Apparently, it helps you sleep better, helps you stay grounded, and makes you in general happier. Just don't forget to take a moment to stop writing in that journal, and to show thanks and gratitude to those you are working with every single day.